Purely Merino

The beautiful range of wool and sheepskin apparel and textiles at Purely Merino are all made from Australian wool, including Merino, the finest wool in the world.

Discover luxury clothing and footwear from ugg boots, luxurious quilts, sheepskin rugs, children’s wear and plush toys, and accessories that are all thoughtfully designed and carry with them the world-renown reputation of Australian Merino wool.

Whether a special gift for a loved one or yourself, you’ll find something for everyone.